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Our Team

Ray Rike - Founder and CEO


Ray has over 30 years of experience in subscription-based software, service, and SaaS companies. His passion for data-driven, metrics informed decision making started with his selection to the GE Executive Management Development program and was subsequently enhanced by his experiences across five successful SaaS and software company exits.


These experiences, coupled with his innate analytical orientation provides the foundation for our mission to enable companies to embrace a data-driven, KPI informed decision making approach to accelerate revenue performance


Pete Hurtubise - Partner


As a serial entrepreneur and technology executive, Pete has played a major role in the introduction of several SaaS-based platforms and B2B software solutions that have gone on to become leaders in their respective categories.


As a Partner at RevOps Squared, Pete is focused on helping SaaS companies get to the next level by using a data-driven metrics approach to improve organizational alignment and accelerate revenue performance.

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