COVID-19 Resources

B2B SaaS Sales Development - How the profession been Impacted by COVID-19

Ray Rike, CEO, and Founder of RevOps Squared and David Dulany, CEO and Founder of Tenbound share their latest findings from their research. Immediately following the shelter in place orders across the United States, the majority of SaaS companies started a 100% work from home environment - selling to a 100% work from home buyer community.


How has the pandemic impacted SDR staffing levels, Quota, On-Target-Earnings, and even day to day activity levels? Moreover, what is the level of confidence or fear that exists within the Sales Development profession? Ray and David share their findings and discuss what this means to one of the fastest-growing employment areas in the SaaS industry.

The Impact of  COVID-19 on SaaS Company Financial Strategy and Planning

This video shares the research we have collected on how SaaS leaders are modifying their Financial Strategy and Planning. Content includes impact on Equity Funding, Loan availability, and Revenue Planning.


RevOps Squared, in partnership with The Sandhill Group and, have conducted research to collect the insights and recommendations from over 200+ SaaS companies, SaaS CEOs, Venture Capital Investors, Private Equity Investors, and other industry thought leaders.

The Impact of  COVID-19 on SaaS Sales Professionals

SaaS Sales has been impacted by the economic malaise created by the COVID-19 pandemic. RevOps Squared in partnership with the Bridge Group is conducting research on how SaaS Sales organizations are being affected and managing the financial impact.


The video shares our early findings on quota modification, staff reductions, hiring plans and how Account Executives can be prepared for the reality of the new customer buying journey through the remainder of 2020....and 2021.

Customer Buyer Journey - After and Before the COVID-19 Pandemic

Martyn Lewis, Founder and CEO of Market Partners and author of the book "How Customers Buy and Why they Don't" was a special guest on this episode of the RevOps Squared Video Blog. Martyn shares insights that he has gained over 20 years and from mapping over 1,000 different Buying Journeys. The insights include what changes he saw over the economic crisis of 2001/2002 and again after the financial crisis of 2008/2009. A key finding shared includes the Six (6) components of every Customer Buying Journey and most importantly the concept of understanding "How Companies Buy" versus only focusing on "Why they Buy". 4 data-rich questions all answered with compelling insights in 3 minutes or less!

The Impact of COVID-19 on SaaS Churn Rate

RevOps Squared has conducted research across the SaaS industry to collect benchmarks and insights into how the COVID-19 economic impact will impact Churn Rates for SaaS companies.


At the time of this video publishing, 200+ SaaS companies in combination with publicly available research from trusted SaaS leaders including Gainsight and Bessemer Ventures has been captured, normalized, and analyzed for this episode of the RevOps Squared Video Blog.

The Impact of  COVID-19 on SaaS SDRs

In this episode of the RevOps Squared Video Blog, we discuss the preliminary findings from our B2B SaaS research in partnership with Tenfold.


Specifically, we share insights including what percentage of SaaS companies have reduced SDR staff in the first 30 days since the economic impact of COVID-19, what % have seen reduced quotas and activity goals, and what best practices SDR's can leverage.


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