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Customer Expansion Performance Index

Professionally curated industry research that collects, aggregates, anonymizes and publishes a Key Performance Indicator (KPI) Index  across the second phase of the Customer Lifecycle - Customer Expansion including up-sell’s and cross-sell’s.  KPI’s starting from initial new customer close process to first up-sell are collected and available to be filtered by company level variables such as company size, growth rate, ACV and distribution model. 

Customer Retention Performance Index

Professionally curated industry research that collects, aggregates, anonymizes and publishes a Key Performance Indicator (KPI) Index across the third phase of the new customer lifecycle - Customer Retention including renewal rates, gross and net retention rates.  KPI’s starting from initial new customer close process to first up-sell to renewal/retention are collected and available to be filtered by company level variables such as company size, growth rate, ACV and distribution model. 

Customer Acquisition Performance Index

Professionally curated industry research that collects, aggregates, anonymizes and publishes a Key Performance Indicator (KPI) Index.  This Index provides detailed insights into the first phase of the Customer Lifecycle - New Customer Acquisition.  KPI’s starting from initial lead creation to new customer win are collected across marketing, sales development and sales processes to provide an end to end, integrated view on those key metrics, including for each stage of lead generation, lead maturation and sales process. 

Organization and Compensation Benchmarking

Survey and Report (October - December 19')

Industry research that will collect, aggregate, anonymize and syndicate a FREE Industry Benchmarked Organization Structure and Compensation report across Marketing, Sales Development, Sales and Customer Success.  Information will be collected and available to be filtered by company level variables such as company size, growth rate, ACV and distribution model. 

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