1H-2020 SaaS BENCHMARKS
INDUSTRY AVERAGE (MEDIAN VALUES)
CUSTOMER LTV to
FREE CASH FLOW
OUR BENCHMARKING RESEARCH PARTNERS
HOW WE HELP
Market research and insights in collaboration with industry thought leaders, SaaS companies, analysts, and investors.
Our research data is available on our interactive platform so that SaaS companies can measure their performance with "like" company peer groups.
KPI analysis and strategies that accelerate revenue performance and improve team alignment
WHY SaaS COMPANIES CARE?
Identify, calculate and benchmark the metrics that investors care about when evaluating new opportunities
Identify opportunities for better operational and budget allocation decisions
Compare company performance metrics against industry-standard cross-functional processes that increase Enterprise Value
The RevOps Squared SaaS Benchmarking Index
B2B SaaS Industry Key Performance Indicators, built upon the RevOps Squared KPI Framework, benchmarked against "Like" company peer groups.
We enable leadership teams to make metrics informed decisions using KPIs across the five Pillars of Enterprise Value creation including Company Growth, Capital Efficiency, Operational Efficiency, Customer Acquisition, and Customer Retention